ChatGPT now influences millions of purchase decisions daily. If you're not optimizing for ChatGPT, you're missing a massive channel. Here's how to get recommended.
How ChatGPT Recommends Tools
ChatGPT makes recommendations based on:
- • Training data relevance — Does your content appear in sources ChatGPT trusts?
- • Entity clarity — Can ChatGPT clearly understand what you do?
- • Citation patterns — Are you mentioned in authoritative sources?
- • User feedback — Thumbs up/down on recommendations
7 Steps to Get Recommended by ChatGPT
1. Claim Your Entity
Make sure there's clear, consistent information about your company across the web. Create a Wikipedia-style entry with your name, description, founding date, founders, and what you do.
2. Add Schema Markup
Add Organization, Product, and FAQ schema to your website. This helps ChatGPT understand your content structure.
3. Create llms.txt
This is the new "sitemap" for AI. Create an /llms.txt file that clearly describes what your site does, who it's for, and key pages. Use the SottoVox SDK to automate this.
4. Build Authoritative Citations
Get mentioned in industry publications, directories, and partner sites. ChatGPT weights citations from trusted sources.
5. Optimize for Questions
Create content that directly answers common questions in your space. Use "What is X," "How to Y," and "Best Z for W" formats.
6. Add Expert Author Bios
Include author bios with credentials. ChatGPT references expert authors more often.
7. Monitor Your Score
Use SottoVox to scan your site and track your ChatGPT visibility score over time.
Get Your ChatGPT Score
Scan your domain now to see how ChatGPT sees your brand and get specific fixes to improve.