Cold Outreach Templates

Copy, paste, and send. These templates are designed to get opens and replies.

Template 1

Your brand is invisible to AI šŸ¤–

Quick audit showed your brand barely appears in ChatGPT searches...

Hi [Name], I run a quick scan of [Company]'s AI visibility and wanted to share what I found. Currently, when people search for "[your category]" on ChatGPT, your brand barely appears. Meanwhile, your competitors are getting recommended. The data: 40% of product discovery now starts in AI engines. If you're not visible there, you're invisible to a huge chunk of potential customers. I won't waste your time — here's what I found and what actually works: [link to scan results] Want to chat about how to get found? Cheers, Nolan SottoVox

Replace [Name], [Company], [your category] with actual values before sending.

Template 2

Quick question about [Company]'s AI presence

I noticed you're not showing up where your customers are looking...

Hey [Name], Not sure if you've noticed, but the way people find products is changing fast. When I checked [Company]'s presence in AI search (ChatGPT, Perplexity, Google AI), I noticed you're not showing up where your customers are actually looking. This isn't about traditional SEO — it's a whole new game. I put together a quick breakdown of what I found: [link] Happy to hop on a 10-min call if you want to discuss. Best, Nolan

Replace [Name], [Company], [your category] with actual values before sending.

Template 3

Your competitors are being recommended by AI. You're not.

Here's the quick fix...

Hi [Name], Your competitors are getting recommended by ChatGPT when people ask "[your product]" questions. You're not. That's not a product problem — it's a visibility problem. And it's an easy fix. I ran the numbers on [Company] vs your main competitors. The gap is smaller than you'd think — and closing it doesn't require a massive marketing budget. See where you stand: [link to scan] Reply "fix" and I'll walk you through the 3 things that move the needle. — Nolan

Replace [Name], [Company], [your category] with actual values before sending.

How to Use

  1. Find companies in your target market (use LinkedIn, industry lists)
  2. Run their domain through sottvox.com first
  3. If score is low, use template above
  4. Send from hello@sottovox.com